When I look at my everyday consumption, one of the clearest pattern I noticed is how much of it happens online and from home. I would usually rather order food through delivery application like Foodpanda or Grab than physically go to a restaurant, browse products online instead of walking around shops and spend much of my free time gaming, watching videos or use social media. Even some of the things I spend money on are completely virtual such as the items in games. Because o

Over the past few weeks, I've come to realise just how much consumption is present in across nearly every aspect of my daily life. I used to think of consumption from a narrower and more traditional perspective which is purely economic transaction driven by necessities or practical utility such as buying groceries or paying for transport. However, taking the time to think about it and looking at my actual habits and routine, I realised that my consumption patterns extends far

When I look at my daily spending habits: from scrolling through food delivery applications like Foodpanda or Grab to buying skincare or choosing what music to listen to, I used to think my decisions were just random or quick preferences based on what I was feeling in the moment. However, when I actually stop to examine these choices, I notice something obvious: I am always drawn or influenced by familiarity. As a Chinese girl, my daily consumption is deeply related to my heri